Risk Taking and the Affect it has on Gamblers Brent Kinney search Proposal Dan Fawaz Literary Review         In Michael F. Dunns oblige, Risk-taking, Gambling, Speculation, and a Behavioral interpretation of Market Psychology, the author discusses risk-taking behavior and how it affects people, more(prenominal) specifically encounterrs. Dunn has a well-researched article and makes some very kindle points. Dunn compares the nature of gamblers to the nature of a bird who has developed a conditioned response. The example he uses is the dim-witted rewarding of a bird with a certain tasty food that elicits a certain type of behavior. He says that the people at the take a shit tables are no different. The behavior may be any directed toward a goal or random in nature. If that action is followed by a reward, it will be retell more often in the future (Dunn). This article makes a good case for the fact that humans desires to gamble are very animalistic and are related to the simple conditioned response theory. He states as his main venture that with regard to gambling, the rewards will usually outweigh the punishment or consequences and keep the player at the tables longer. In other words, a person will continue to gamble even later prominent loss if that loss was preceded by a big win.
        The next article is Risk-Enhancing Phenomena in Gambling by Eric K. Chan and Dr. G. Ron Frisch. Their article deals with and fights to support a theory called the risky shift. Their venture is that groups tend to choose riskier alternatives than individuals do. Meaning that your average Joe will be far more inclined to gamble more, take big risks, and ultimately be willing to lose more notes if he is in a group rather than by himself. In order to study the facts on their hypothesis, they...
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