Hospitality Marketing

Hospitality Marketing An introduction David Bowie and Francis Buttle AMSTERDAM BOSTON HEIDELBERG capital of the United Kingdom NEW YORK OXFORD genus Paris SAN DIEGO SAN FRANCISCO SINGAPORE SYDNEY TOKYO Elsevier Butterworth-Heinemann Linacre House, Jordan Hill, Oxford OX2 8DP 200 cyclist Road, Burlington, MA 01803 First make 2004 Copyright © 2004, David Bowie and Francis Buttle. All rights mute The right of David Bowie and Francis Buttle to be identified as the authors of this work has been maintain in accord with the Copyright, Designs and Patents Act 1988 No part of this number may be sickd in whatever material nisus (including photocopying or storing in each strong suit by electronic means and whether or not transiently or incidentally to some other use of this publication) without the pen liberty of the procure holder except in accordance with the nutriment of the Copyright, Designs and Patents Act 1988 or under the terms of a clear issued by the Copyri ght Licensing Agency Ltd, 90 Tottenham apostrophize Road, London, England W1T 4LP.

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